Building Your Reputation by Writing a Book – Masterclass

$297.95

7 lessons online
75 minutes per lesson
Receive a certificate for 8.75 PE hours
Attend LIVE online and/or watch ON DEMAND
6 months to watch and review

Before you make a purchase consider the All Access Pass for best value.

Description

BUILD YOUR REPUTATION BY WRITING A BOOK

7 Module Online Webinar Series

Write A Short Wellness Book to Grow Your Practice, Heal More People and Leave Your Legacy… in as little as 90 Days!

Today there’s fierce competition to promote your products and services. With everyone giving health advice, including Dr Google, the credentials you worked hard for are not enough to reliably develop a thriving practice. To succeed in a health and wellness practice you have to establish yourself as a thought-leader and the natural authority in your speciality.

Writing a wellness book is the one of the best ways to build trust because you educate people on your approach, and give them the opportunity to know you as a human being. They will develop confidence in you and be more open to the services you offer.

Your book showcases your expertise and helps you build your practice, while you leave your legacy. After all, you became a health practitioner because you truly want to help people. But you can only help those people who come to you. This starts with the “know, like and trust factor,” which is one of the only ways to build a sustainable health practice.

At the end of this course, you will have a manuscript ready to publish digitally or in print. To ensure you finish your book, we will aim for a short book of 60 to 80 pages. You can also write a longer book, or your next book, using the skills and system you will learn in this course, making you the authority in your niche.

Download our free book writing guides below.

* This program is for those who want to write a wellness book but are stuck or unsure of how to move forward. You will get step-by-step guidance on how to start and to finish the book you always dreamed of writing.


When you write your book, you fulfil your mission of helping more people, and leaving a legacy.


FROM THIS MASTERCLASS YOU WILL LEARN


  • How to decide on the right focus and message for your book
  • How to identify your target audience and create your avatar
  • How to define your books goals and purpose
  • How to structure your book so writing is as easy as filling in the blanks
  • How to write your first draft in as fast as a weekend
  • How to edit your book like the pros
  • How to design your book to sell at a glance
  • How to profit from the golden opportunities from your book

YOU WILL RECEIVE


  • Clear presentations showing you how to write your book, every step of the way
  • A PDF of all presentation slides
  • Links to all referenced research papers and useful clinical handouts
  • An opportunity to ask questions and get direction and feedback about your book
  • 6 months access to the recordings
  • Your exclusive invitation to the Health Masters Live Alumni Group

THE PROGRAM


Each session is 75 minutes: 60 minutes presentation + 15 minutes Q&A


WEBINAR ONE: The Transformational Power of a Wellness Book

  1. Why write a health and wellness book?
  2. How a wellness book is different from other books
  3. How writing a book will change your life, and the lives of your readers
  4. How becoming an author makes you the authority
  5. The two biggest mistakes authors make with their first books
  6. Your compelling Why for writing your book

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WEBINAR TWO: Define Your Goals and Your Book’s Purpose

  1. Define your business goals and your goals for your book
  2. Define your message for your book
  3. Identify your target audience
  4. Creating your title, subtitle and soundbite
  5. Powerful secret tip to create your marketing message

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WEBINAR THREE: Structure Your Book and Banish Writer’s Block Forever

  1. Get rid of writer’s block forever
  2. The two simplest ways to structure your book
  3. Your book’s promise and benefits
  4. Your introduction: why it matters
  5. Your hero’s story
  6. How to ignite your writing and create avid readers

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WEBINAR FOUR: Create Your First Draft in as Fast as a Weekend

  1. Write your first draft: it’s as easy as filling in the blanks
  2. How long does it really take to write your book?
  3. The quickest way to your first draft (no writing involved)
  4. How to calculate the number of words you need for the size of book you want

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WEBINAR FIVE: How to Edit Like a Pro

  1. What is editing, and why do you need it?
  2. DIY or go pro?
  3. The four editing passes, and why you need them
  4. Editing for content and structure
  5. Editing for language and flow
  6. Editing for spelling, grammar and punctuation
  7. How to find professional editors

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WEBINAR SIX: Designing Your Book to Sell

  1. Sell your book at a glance with an engaging cover
  2. How to find a good cover designer
  3. Designing the interior of your book to get more sales
  4. Front matter: copyright page, disclaimers, and more
  5. Back matter: Resources, conclusion, and call to action
  6. Printing and publishing your book

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WEBINAR SEVEN: How to Make Money with Your Wellness Book

  1. 33 Golden opportunities from your wellness book
  2. How to attract the media and get free publicity from your book
  3. How to build a lucrative speaking business from your book
  4. How to design your practice and educate your clients with your book
  5. How to use your book to generate leads for your website
  6. How to turn your book into profitable online courses
  7. How to make recurring money from coaching and mentoring
  8. The 3-legged stool the wellness gurus use to make money

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YOUR PRESENTER


Lynda Goldman is a book coach and author of 44 books, including the forthcoming book, Write to Heal: 7 Steps to Write and Publish a Book a Wellness Book that Heals More People, Establishes Your Authority and Leaves Your Legacy. Her mission is to help more wellness providers bring their messages to the world through their books.

She has been published by three major publishers, self-published, ghostwritten more than 15 books, and sold the foreign rights to her books to 20 countries. Some of these books helped launch her speaking, training and coaching businesses.

Lynda has been a sought-after copywriter in the natural health industry for more than 10 years, where she helped health and wellness professionals hone their messages and marketing communications. Now she focuses on helping wellness providers write and publish books that transform people’s lives and help change the world.


COMPLIMENTARY BOOK WRITING GUIDES


GUIDE ONE
Natural Authority: Write a Health & Wellness Book in as few as 3 months
In this guide, you’ll discover:

  • How to become the undisputed symbol of authority in your subject
  • How to stand out and become the practitioner of choice for your ideal clients.
  • How 3 health professionals leveraged their books to become wellness celebrities (and how you can do this too).
  • The real way most published authors make money from their books.
  • How a book written almost 10 years ago is still building the empire of one health professional today.
  • The one thing you have to do today to ensure your book is success in the future (it’s not what you think).

The insider secrets Lynda shares with you will save you years of wasted time and frustration, and will give you a significant advantage over all the people who failed to take action.

DOWNLOAD GUIDE 1 HERE


GUIDE TWO
The Non-Writer’s Guide to Writing a Wellness Book
In this guide you’ll discover:

  • Two options for writing your book, even if writing is painful for you
  • How to slash your writing time to a fraction of what you think it would be. (No need to seal yourself off from the world for months as you hammer out your book!)
  • The only two things that are vital to a great book…which any health professional can access easily.
  • The one self-doubt you must banish if you want to leave your footprint on the world
  • The surprisingly fast way to write and publish a book of 60-80 pages.
  • How you can benefit from your book right away, long before it’s published (so you start attracting the media and more clients).

DOWNLOAD GUIDE 2 HERE


GUIDE THREE
33 Golden Income Opportunities from Your Wellness Book
In this guide you’ll discover:

  • The #1 way that establishing your authority will help you attract your ideal clients
  • How to “sell without selling” – the best way to sell your services if you hate marketing and selling
  • How to leverage your book to build a speaking business
  • How to enjoy the thrill of people rushing to buy your book and then lining up for an autographed copy
  • The absolutely best way to make money online today, which stems from your book
  • How to make ongoing, monthly income as you support your clients – based on your book
  • How to turn your book content into actual products you can sell at your clinic or online
  • How to get your foot in the door to advise companies, groups and associations on wellness, using your book to gain the competitive edge.

DOWNLOAD GUIDE 3 HERE


World Class presenters | Unbiased information | Clinical focus | Comprehensive discussion with deep drilling | Easy access to all notes, handouts, videos | Best and latest information | No travel costs | No carbon emissions | No time away from your clinic or your family


TAKE YOUR PRACTICE TO THE NEXT LEVEL


Research on natural medicine is increasing fast. You will get the very latest research and practical direction in assisting the large number of patients seeking natural healthcare. With every course, you receive the links to all papers referenced.


FOREVER ASK QUESTIONS


As a graduate of any of our Masterclass events you will receive an exclusive invitation to our locked and highly valuable Health Masters Live Alumni Group where we share ideas, case studies, ask questions of fellow graduates and all keep in touch.


UNBIASED


We present high-level, unbiased, post-graduate education. We have no financial connection to any suppliers of supplements or other goods to natural healthcare providers. All presentations are the highest level, unbiased, and noncommercial.


CONTINUING PROFESSIONAL EDUCATION


You will receive a personalized certificate for each course you do with us. We are a global company and have our events pre-approved by many associations around the world. Please check with your professional Board with regard to how many points/credits per hour of study are given with Health Masters Live classes.


THE ALL ACCESS PASS


Before you purchase ANY class you might want to consider the All Access Pass for best value. Master your postgraduate education and get on board today.